Global Dairy Trade (GDT) and Arla Foods are pleased to announce that Arla will begin offering European-sourced Skim Milk Powder (SMP) on GDT Pulse from May 2025, as part of an extension to the GDT Pulse pilot.
“We’re excited to welcome Arla to GDT Pulse,” said Justin Matijasevich, Interim CEO of Global Dairy Trade. “Their participation will expand opportunities for buyers and add further momentum to the GDT Pulse pilot.”
Arla’s SMP will be available through GDT Pulse auctions held during non-GDT Event weeks, offering buyers more frequent price signals and purchasing opportunities. Arla’s first GDT Pulse Auction is scheduled for PA079 on 12 May 2025.
“Joining GDT Pulse is a natural evolution of our sales strategy,” said Thomas Carstensen, Senior Vice President of Arla Foods. “It allows us a flexible new way to connect with customers and offer our products more frequently. We’re pleased to be part of this development and look forward to seeing how it supports our global buyers.”
About GDT Pulse
Launched in August 2022 by GDT and Fonterra, GDT Pulse is a pilot service offering shorter, more frequent online auctions to complement GDT Events. Auctions typically last 10–20 minutes and provide additional price discovery for core dairy commodities.
Fonterra currently offers SMP, Whole Milk Powder (WMP) Regular and Instant. Arla’s inclusion as the first additional seller is a major step in broadening the platform’s reach.
About Arla Foods
Arla Foods is a global dairy cooperative owned by approx. 8.000 farmers in Denmark, Sweden, Germany, Luxembourg, Belgium, the Netherlands, and the United Kingdom. A GDT participant since 2012, Arla has taken part in over 300 Trading Events and is a trusted source of high-quality dairy ingredients for customers worldwide.
With operations in over 100 countries and iconic brands such as Arla®, Lurpak®, Castello®, and Puck®, Arla is committed to delivering nutritious, sustainable dairy products and creating long-term value for its farmer-owners. Arla also leads innovation through new technologies, climate initiatives, and a focus on responsible food systems. Learn more at www.arla.com
For further information, please contact:
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Arla Foods Fabian Ruge-Foersom Associate Director - Ecommerce and Market Intelligence |
Meredith Reeves General Manager Marketing |
